Align | grow
EXCELLENCE begins with knowing EXACTLY how your business is market-critical.The first step to that…is knowing yourself.And it all starts with an expertly designed Unique Value Proposition.Why? Because the UVP defines and focuses your entire business: strategy, model, priorities, channels, service lines, messaging, website and overall relationship to the universe. Everything.We’ll go deep into your leadership style, business philosophy, operating methods, market and client buying trends, competitive positioning, engagement & pricing models to…
find | your | truth.All backed by worldclass data, decades of experience [Accenture, Intel, iGate, AT&T] and…
the most acute intuition you’ve ever witnessed.All to accelerate your path to massive revenue growth.
UVP is so…EXTRA
Beyond anchoring all your key messaging, site content and service design decisions, a great UVP has the power to redefine virtually every aspect of your business. It makes everything easier, clearer and more enjoyable.Your teams will be galvanized, clearly understand the “why” and “what” of their mission, know precisely how they fit…and focus only on the most important tasks.Your partners and investors will increase their commitments, better visualize your “future state,” and introduce you to new opportunities.It’s an efficiency & effectiveness turbocharger.
[Poor UVP] = out of control competition, organizational chaos, lost time, constant react mode, compressed lifespan
[GREAT UVP] = differentiated market messaging, improved product/service definition, greater deal control, better organizational alignment, accelerated revenue, resilience, clarity
clients need your services!
Now it’s up to us to make finding, explaining and buying as easy and intuitive for them as possible.UVP definition starts with you, explores your business, tests your worldview, your assumptions, looks for clues and ultimately creates a tangible vision of the future. Your future.We will view the world through your customer’s eyes (ICP), furiously asses options, leverage market data, create a series of UVP themes, A/B test until you’re blue in the face. And alas…You will be clear, the WORLD will be clear on exactly what you do, why you exist and how you are the only & best answer to your client’s challenges.
anchoring the ecosystem
UVP.monster is an end-to-end sales consulting group with deep expertise in all aspects of sales strategy, process, execution and training for startups & MNCs alike.As shown at top left, the UVP is at the center of the larger Sales/RevOps ecosystem, is the hub from which all future successes originate and is the first critical step in establishing a professional sales program.It’s not easy. Organizationally it exists competitively between sales, marketing, digital marketing and…product management functions and requires significant skill, political acumen and drive to deliver effective outcomes.
Excellent communications shall ever be at the heart of meaningful engagement, whether between sales and clients, leader and team, and increasingly…human and machine.Our proprietary GlobalReadiness™ coaching mindset is the secret weapon to creating instantly recognizable UVPs and giving teams everything they need to expertly position, engage, get meetings and drive outcomes.We bring over a decade of high-impact, transformational leadership, communications and sales coaching experience to every UVP engagement.
turn🔑 PRO landing page
Define your message | design your digital identity |
control your LIFE!– Discovery sessions to clarify goals & differentiators🧿
– Creative messaging ideation (UVP lt)
– Content to instantly define brand, value, purpose
– Gorgeous landing page with animation/video
– Magnetized CTA button🧲
– Branded professional URL (1 year)
– Google Analytics to chart progress
– Immediate digital credibility and focus
– 1-2 week turnaround🏁
the language we design is…
everything you are and wish to become🌱
Ready to rock!?👇
From the Princely shores of Lake Minnetonka, to the glittering lights of Chicago, to the exotic expanse of 上海 and Bangkok, Miles has enlisted on a lifelong pursuit of service mastery.Northwestern University, AT&T, iGate, Accenture, Blue Elephant all storied, meaningful and occasionally controversial stops on the way, that all lead to one crystalized focal point: YOU.Nothing else matters. Except of course his summa cum laude wunderkind daughter. Alas, there’s always a higher order…🙏
Bangkok | Shanghai | Chicago
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